We fill tables in Marbella. And we can prove it.
We are a marketing agency in Marbella, and we also publish X Magazine. That means we know exactly who eats where in this city, and we count every booking that reaches your CoverManager.
You should not have to guess whether it worked
Most advertising ends the same way. You pay, you get a report full of numbers about how many people saw something, and nobody can tell you the one thing you actually wanted to know.
How many tables did this fill, and what did each one cost me?
Until you have that answer you are guessing. You cannot tell what is bringing diners through the door and what is quietly wasting your money, so you cannot decide where to put more.
A Marbella restaurant, 116 tables in one month
A beachfront restaurant on the Costa del Sol. We set things up so every table booked through their CoverManager was counted and traced back to what brought that diner in. These are their real figures from one single month, untouched.
That is almost four tables a day, at under four euros each.
Everything we do ends in a number you understand
We do not sell reach or followers. We work from one simple rule: if it cannot be counted in tables, it does not count.
We put you in front of our readers
Beyond the campaigns, your restaurant appears in the magazine our readers open to decide where to eat tonight. An audience no other agency can offer you here.
We connect your CoverManager
Every table booked through it gets counted, and we know what brought that diner in. That is what turns advertising into something you can judge honestly.
We reach each customer in their language
Puerto Banús is not Elviria, and a British diner looks for a restaurant differently to a Spanish one. Each audience is approached its own way.
Phone calls count too
Plenty of people would rather pick up the phone than book online. We count those as well, otherwise you only see half of what you got.
We work the quiet months
August fills itself. November and February are the hard ones, and that is exactly where this pays for itself.
A report you read in two minutes
How many tables, what each one cost, and what we are changing next month. No jargon, no charts that say nothing.
Why us and not the agency down the road
| An agency from anywhere | X Magazine |
|---|---|
| Starts learning Marbella the day you hire them | Publishes the magazine that covers its restaurants |
| Tells you how many people saw your name | Tells you how many tables you filled |
| Same recipe for a dentist and for a beach club | Restaurants in this area, nothing else |
| Has to go out and buy an audience | Owns one already looking for a table tonight |
| Learning the ropes on your budget | 12 years running campaigns, nearly €100,000 a year managed |
| A contact who changes every six months | You always talk to the same person |
How we start
We have a coffee
You tell us how the restaurant is doing and which months worry you. No commitment and no sales pitch.
We look at your situation
How you show up when someone searches for a restaurant nearby, and how people book with you today. If we do not think it pays off, we will say so.
We set up the counting first
Before spending a euro we make sure every booking can be traced. Otherwise you are guessing again, which is the problem we came to solve.
We adjust every month
With real bookings in front of us we decide where to push and where to stop. You get on with running the restaurant.
Questions we usually get
Do I need CoverManager?
To count every table, yes, or a similar booking system. CoverManager connects directly, which is why most restaurants here have it. With others we take a look and there is almost always a way.
How much do I need to spend?
Less than most people expect. In the case above the restaurant spent €452 in the month. The sensible approach is to start small and put in more once the numbers show it is working.
How soon will I see bookings?
The first ones usually arrive within days, because we reach people choosing where to eat right now. Getting the cost per table down takes two to four weeks.
Am I tied in?
No. If it is not working for you, you stop. Everything set up in your name stays yours.
We are already full in summer. Is this for us?
Then we work it from October to May, which is when you actually need it. It switches on and off to suit your season.
Do you work outside Marbella?
Yes, all along the Costa del Sol. Estepona, Puerto Banús, Fuengirola, Benalmádena and Málaga city.
What would one more full table be worth?
Tell us about your restaurant and we will answer with numbers. If we do not think it pays off, we will tell you that too.
We reply the same day. No commitment.